What is the Goal?

When I ask the entire sales department hierarchy, from the CEO to front line salespeople the question; “What is the goal,” the answers are not the same from everyone.  This can cause a lack of focus and collaboration from everyone trying to work together.

I recently attended a growing your business seminar with Alan Klapmeier as the keynote speaker and he defined personal success as 1) have a lot of fun, 2) make a lot of money and 3) change the world; and if you achieve 2 out of 3 you would be moderately successful.  If you only had one of them, you would have failed.  For instance, making a lot of money, but not having any fun or changing the world would be defined as an unhappy life.

Is that your definition of personal success?  Is there anything missing?  Take time to reflect.  (I will do the same and send an update if I find something.)

Let’s look at incorporating personal success and our professional career as a salesperson or CEO and answer to the question, “What is the Goal?”  [Read more…]

Sync or Sink

Salespeople and business owners risk sinking when their target is not defined and they try to be everything to everyone.  When a hunter goes deer hunting, how many pheasants do they bring home?  None.  The customers and clients you target will determine how successful your business will be in the future, because these prospects are in sync with your product offering. [Read more…]

Cold Calling is Not Dead!

Recently a national sales trainer said cold calling was dead and that salespeople should write more blogs.  I’m going out on a limb here, but I think he was conceding in order to sell a recently released book.

Blogging is marketing and can be used to demonstrate experience and knowledge.  Marketing is passive, like buying a billboard, but prospecting is active and is done at your pace, not others. [Read more…]

Common Reverses and Softening Statements

  • A lot of people ask that.
  • And
  • And because of that?
  • And if I could do____, what do you see yourself doing at that point?
  • And that would result in…
  • And what you want from me is…
  • And you’re pointing that out because?
  • Boy, I feel stuck. [Read more…]